In my opinion the best factors for SEO (Search engine Visibility and increased traffic) are the URL, Titles, and Headings; All should be optimized to reflect the pages’ objective (i.e. Strategic Keyphrases)
If you are using your own HTML file and host it is easy to do with your code whatever you want, but what if your site is based on a Blogger Template?
By default blogger includes the post title in the title of the page preceded by the Blog Title.
Example, for this particular post, if you search the source code you will find my title looks like this:
<title>Have Results SEM Blog: Best SEO TIP for Blogs, Blogging, and Microsites </title>
But sometimes you want to change this title to target more of your strategic keyphrases.
So, How to change and Optimize Title Tags on Blogger?
First, Go to your Blog Template.
And change to this tag the way you see is more optimized
<title><$BlogTitle$> : Your Strategic Keywords </title>.
Second, It is recommended to have different Title and Description for different Pages ( Main URL, Archive Pages, and Individual Post Pages)
For Adding any tags on the main blogger page (Home Page), put them between
<Mainpage></Mainpage>
For Adding tags on Archive page pages use <ArchivePage></ArchivePage>
And finally, to add tags on individual post pages use <ItemPage></ItemPage>.
The tags you put in between these tags would be displayed only for the specific type of pages.
